Simplifying the CHAOS of business with the right TOOL, at the right PLACE, and at the right TIME.

Your Business. Your Way. Simplified.

Discover Where Your Business Stands

Baseline Assessment

Baseline Assessment
Lighting the Way Leadership

Here's what you get:

Take our Baseline Assessment to determine how your company performs across the Five Pinnacle Principles and receive a PDF report with practical recommendations to help you and your team climb to the next level.

Guide email:

[email protected]


The Pinnacle Principle

People + Purpose + Playbooks + Perform = Profit

People

The people you take the journey with are more important than any destination. Choose your team wisely.

Purpose

Set yourself apart from the crowd. Emphasize what makes you different, and get a firm handle on your vision and goals.

Playbooks

Develop a strategy for getting from point A (where you are now) to point B (the summit). Devise methods to make it happen; create a structure and clearly-defined roles for every player on the team.

Perform

A strategy is useless without action. Stick to the playbook and strive for improvement, even if it’s slow going at first. Ultimately, only you have the power to make it happen.

Profit

It doesn’t happen overnight, but after a period of consistent hard work, there will come a time when you can simply enjoy the view. Our goal is to get you there.

MEET THE FOUNDER & CEO

Hey, I'm Steven!

For over 25 years, I’ve been on a mission to transform the way business gets done. My passion lies in helping organizations untangle the chaos of daily operations and achieve clarity, predictability, and freedom through strategic systems that work.

But I don’t believe in simply following the crowd. The business world is filled with outdated processes and rigid ideals that stifle innovation. I’ve built my career by questioning the norms, challenging the comfort zones of conventional thinking, and designing strategies that unlock creativity and drive meaningful results—even when it’s uncomfortable.

Through my work with owners and executive leadership teams, I’ve proven that by daring to think differently, businesses can not only thrive but also embrace a new way of operating—one that’s efficient, effective, and empowering. Whether it’s simplifying complex systems, fostering innovation, or crafting a strategic vision, I’m here to help businesses shine a light through the fog and navigate toward their pinnacle.

Who's This Perfect For

BUSINESS OWNERS

Entrepreneurs

c-suite executives

small to Mid-sized businesses

Have hit a ceiling and are frustrated

Need tools to take their business to the next level

TESTIMONIALS

What others are saying

"Loved everything so far"

"As our company grew it became obvious that we needed a business system to ensure that we did a better job communicating with one another and a way to ensure all of our stores were operating with the same values. Steven guided our leadership team through the implementation of the Pinnacle business system in a way that inspired 8 very different personalities to not only understand why we needed the Pinnacle system but made them want to work at implementing the system.

From the outset, Steven demonstrated a deep understanding of the Pinnacle system and its potential to strengthen our leadership team, improve communication and efficiency, and drive business growth. He worked to ensure the smooth integration of the system with all of our leaders and adapted to each one of their personalities to push the entire team to work in one direction."


- Mike Pearo

Vice President

Hilltop Camper and RV

"His Energy Keeps Us Engaged"

"Steven has been a great asset to our team.  Having him facilitate our quarterly and annual meetings has allowed me to be a fully engaged meeting participant rather than having to manage the meeting.  He has a balanced approach, allowing us to be ourselves, while providing boundaries when he sees we need them.  He is open to new ideas, while inserting his own perspective and backs it up with his experiences.  He continues to ask challenging questions and bring relevant ideas and tools to the table.  His energy keeps us engaged, allowing us to end the day more than satisfied with what we accomplished and excited to start implementing the plan."

- Brad VanderTuin

President

Aagard

The Lighted Path Guarantee

We stand by our promise of personalized clarity and effectiveness. If our system doesn't make your business feel simpler and more manageable, we'll make it right until it does.

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